2026-01-29
Peter Hellgren Ranked Among the Most Powerful Figures in the Agency World
Resumé has published its annual ranking of the most influential individuals in the Swedish agency industry. The list, which features 71 of the sector’s most powerful decision-makers, places Consid’s co-founder and CEO, Peter Hellgren, at number 11.
Resumé’s ranking is based on an extensive review of ownership structures, positions and actual influence across more than 300 Swedish agencies operating in communications, advertising, PR and digital marketing. The assessment draws on annual reports, shareholders’ meeting minutes, public records and interviews, combined with editorial evaluations of influence and impact within the business community.
The top tier of the list is dominated by some of the industry’s most established and recognisable names, including Morten Rud Pedersen (Rud Pedersen), Peje Emilsson (Kreab), the founders of Precis Digital, as well as leading profiles from networks such as Eidra, The North Alliance (NoA) and Lyvia Group. That Consid and Peter Hellgren place just outside the top ten positions the company alongside some of Sweden’s – and Europe’s – strongest agency brands.
“A Validation of What We Are Building Together”
Peter Hellgren co-founded Consid in 2000 and has since been a driving force behind the company’s growth into one of the Nordic region’s leading firms in digital transformation, technology and marketing.
– Of course, it is incredibly honouring to be recognised in a context like this, but above all I see it as a validation of what we are building together at Consid. Our ambition has always been to combine technical excellence with business value and long-term thinking. That this is also recognised beyond our own organisation means a great deal – not least for all our employees who contribute to our position every day, says Peter Hellgren.
Resumé describes Peter Hellgren as the co-founder and CEO of one of the leading companies in digital transformation and marketing.
Recognition of Consid’s Role in the Industry’s Development
The ranking reinforces Consid’s position as a significant player at the intersection of technology, communication and business development – an area where competition for both clients and talent is intense.
– The agency industry is undergoing rapid change, where technology, data and creativity are converging. Being highlighted in this context shows that Consid is relevant in that development, Hellgren concludes.