Paradigm is nominated for Agency of the Year

Over the past seven years, Consid's brand agency, Paradigm, has consistently been among the nominees for the prestigious Agency of the Year award, and this year is no exception. The award is unique in that customers serve as the jury.

Jonas Ydkvist, ceo Paradigm
Jonas Ydkvist, ceo Paradigm

– In Agency of the Year (Årets Byrå), customers act as the jury, making it incredibly gratifying to be nominated once again. It is the strongest endorsement we can receive, indicating that our customers appreciate what we achieve for them. Therefore, a more credible award does not exist, says Jonas Ydkvist, CEO of Paradigm.

The Agency of the Year award is organized by Regi Research & Strategy. Nominations are based on Regi’s annual industry and customer study, conducted for the 24th consecutive year. The study assesses the satisfaction of communication buyers with their agencies. In total, over 1700 communication buyers have evaluated their agency relationships, and data has been collected on 236 agencies. To be nominated, the agency needs a sufficiently large customer base and high customer satisfaction based on 15 criteria.

Paradigm is among the nominees in the Brand & Design category, alongside Kolossal, Super Tuesday, and WDW Creative Studio. The winners of the Agency of the Year 2024 will be revealed at Regi’s annual gala on February 22 at Sergel Hub in Stockholm.

– We look forward to this significant occasion and are grateful for the continued support that has brought us to this remarkable milestone. We will continue to actively work to maintain and further develop the quality and good relationship we have with our customers, says Jonas Ydkvist.

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