2025-09-29

Consid nominated in three categories at the Swedish Content Awards

When the Swedish Association of Communication Agencies announced the nominees for this year’s Swedish Content Awards, Consid was recognised in three categories. Among the nominated entries are the company’s own podcast, The Digital Influencer Podcast, the short story collection Two Sides of Sex, and the campaign See the Whole Person in collaboration with Halmstad Municipality.

A group of colleauges celebrating at the office. They are sharing a toast.

Swedish Content Awards is organised by the Swedish Association of Communication Agencies, Komm. The competition aims to recognise and celebrate the best productions within content marketing. This year’s event will take place at Södra Teatern in Stockholm on 21 October.

Leadership & Life Philosophy – The Digital Influencer Podcast

Consid’s own podcast, The Digital Influencer Podcast, has been nominated in the category Podcast & Audio. The podcast is hosted by the company’s CEO, Peter Hellgren, and features prominent guests who, in various ways, have contributed to the development of digitalisation and business in Sweden.

– I am incredibly pleased and honoured that The Digital Influencer Podcast has been nominated. The podcast has always aimed to highlight people driving progress and to create conversations that inspire and challenge. To see this work now recognised at this level is fantastic, says Peter Hellgren, CEO of Consid.

The nominated episode, Leadership and Life Philosophy, features Christer Olsson – one of the country’s most highly regarded speakers and sources of inspiration within leadership and business development.

– I often say that we have misled our children by telling them they should grow up to be strong and independent. That is deception – it’s simply not true. They are not supposed to grow up to be strong and independent; they are supposed to grow up understanding that everyone is good at something. You should be good at what you are good at, and then you will work together with other people who are good at something else, says Christer Olsson in the episode.

Listen to the podcast episode with Christer Olsson here!

Two Sides of Sex – Short Story Collection

In the category Public Sector & Social Information, the short story collection Two Sides of Sex has been nominated. The collection consists of five short stories told from two different perspectives, aiming to raise awareness of the Swedish consent law among young adults.

– In the stories, you get to follow the same narrative from two different people’s perspectives. That’s the message: sex and consent are about your own experience but also about someone else’s, says Sofia Sintorn Nystedt, copywriter at Consid Communications.

The project was developed by Consid Communications in collaboration with Region Sörmland and the Swedish Prosecution Authority. The collection has also been nominated for both the Swedish Design Prize and the Publishing Prize.

See the Whole Person – Campaign for Halmstad Municipality/Home Care Administration

The campaign See the Whole Person has been nominated in the category Internal Communication and was created by Consid together with Halmstad Municipality and the Home Care Administration.

– This project is about daring to pause and truly see the person behind the role or diagnosis. By creating space for reflection and dialogue, we initiated a movement that not only changed how patients are met, but also how colleagues interact with one another. It is only when we see the whole person that care can become both close and sustainable, says Linda Wallin, project manager for the campaign.

The campaign aims to encourage reflection and build a new culture within healthcare – where both patients and colleagues are seen as whole individuals, not just roles or diagnoses. Through films, conversation tools and training material, over 2,000 employees were given a shared starting point for discussions that transformed everyday practice.

The initiative spread quickly, stirred emotions, and became a tangible example of how the vision of good and person-centred care can be put into practice.


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